Wednesday the 14th of July 2010 at 8:42 am
by Michael Cutting
by Michael Cutting
So, The World Cup just happened.
The most amazing thing about the world cup is that it somehow manages to make advertising even worse than normal. There seem to be 2 types of adverts at the moment.
The first are the ones that have tried hard(although you probably wouldn't notice the effort from the product) to make what they are selling seem relevent to the football. The rest can't be bothered to think too hard about it and just go ahead and stick a football in at some point, e.g. the British Gas advert.




